Customers no longer rely on word-of-mouth referrals; instead, they rely on the Amazon reviews of their 200 million most trusted peers. Reviews are useful for more than just customers looking for the perfect item. They're one of the most effective strategies to increase conversions, credibility, and overall ecommerce presence for your brand. You're less likely to persuade customers that your product outperforms the competition if you have few reviews—or if the ones you do have are negative. That's all there is to it.
While reviews are crucial for customers, they are equally crucial for businesses. Reviews have a direct impact on your business's reputation (for better or worse), sales, and can be the final push that converts a buyer or convinces them to never consider your brand again. Online reviews are considered into Google search results, thus the quantity of reviews you have has a measurable impact on your SEO.
As a result, SuperSeller Central provides you with a function that allows you to read and track your most RECENT REVIEWS. It's useful for keeping track of your listing and product quality. This can help you figure out how satisfied your customers are with each of your products right now. Knowing what others are saying about your products can help you figure out what's working and what isn't so you can better serve your target market and customers.
Why Amazon Reviews are Important for Sellers?
Where to find SSC's RECENT REVIEWS?
Once SSC extension is installed > Go to Amazon Homepage, and look for the RECENT REVIEWS feature in the left upper corner.
You can scroll from left to right to see all of the reviews, starting with the most recent.